MULTIPLE-OFFER SCENARIOS: THE SECRET GOES BEYOND THE HIGHEST PRICE

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For buyers, the highest offer isn’t always the winning offer. As an agent, it is your duty to communicate on behalf of your client’s best interests, no matter which side of the offer you stand on.

Set the stage for success before the offer is even made, and then follow through by crafting an offer that will get the seller’s attention – and get your buyer to the closing table. Here is how:

Lay the Foundation Before the Offer

Educate the buyer
- “We have to prepare buyers for what the market conditions are to prepare them on what the buying process is like and to prepare them for how to strengthen offers.” - Ron Lugashi

Develop trust - "They just want someone to be their side. So throughout the process, before we even get to the contract, I’m showing that I’m on their side.” - Taylor Lomprez

Make the Offer Stand Out

“I take the opportunity to have my lender call and introduce themselves.” - Jennifer Kinzalow

There are so many creative ways to stand out in multiple offer scenarios. Click the link below to read the full article and hear about more intelligent strategies.

And as always, please feel free to reach out to us at info@whykw.ca with any questions you may have.

If you would like more helpful guidance on building your Real Estate knowledge, see our full calendar of free training at whykwru.ca/calendar.

Keller Williams